The Key to Attracting and Retaining Attention With Web Design
With more than 2 billion websites on the internet—all of which are vying for consumers’ attention—the brands and web designers working on these need to continually find new ways to attract and retain their audience’s attention. As internet users themselves, web designers understand that the daily barrage of content on the internet can be fatigue-inducing…
Custom Web Design or Template Website: What to Choose
When starting a website, you have two options. You can choose to work with a web designer to create a website that speaks your brand, or choose a free template online to tweak and make yours. In this article, we will tell you the difference between a custom website and a pre-designed template. Which among…
3 Big Reasons to NOT Do Website Design on Your Own
Almost every leading web-hosting platform today provides a DIY builder—often dubbing it as a quick and easy way to build and design a website. These offers can be enticing to owners of businesses of different sizes and across various industries. Well, what’s there to not like, right? These tools and plug-and-play templates enable virtually anyone…
Your Comprehensive Guide to Effective Minimalist Web Design
As you may be looking to refresh your current web design, you may be considering going minimalist. This is because it is one of the most recognisable and viable trends online. Minimalism has crossed so many industries at this point, starting with interior design and recently becoming a lifestyle choice. But when it comes to…
3 Tips When Using Email Nurturing to Improve Conversion Rates – Our Guide
One way to direct customers to your website is through email nurturing. It’s a digital marketing method that focuses on your target audience, sending them emails to get them to take an interest in your brand and eventually make a purchase. By sending emails containing relevant information improves your business’ brand awareness, your connection with…
A Guide to Using Lead Nurturing Emails for Marketing Success
The success of your business relies on the number of customers you interact with, the flow of profit that comes into your company, and your ability to gain new clients on a consistent basis. One way of drawing in awareness about your company is with the help of a strategy called lead nurturing emails. When…
Facebook Ads vs Retargeting: How Do They Differ?
Every time you scroll through your Facebook newsfeed, you probably encounter several ads of brands you know or don’t know at all. They find you, and most of the time, they even follow you on your social media accounts. It might seem peculiar to you at first, yet that’s merely how powerful Facebook advertising and…
How to Turn Your Homepage into a Lead-Generating Machine
Your website is the first place where many people will encounter your brand. Thus, it should make a great first impression, and your website design must “speak” to your customers. Responding to their pain points and reflecting their tastes should be at the forefront of your to-do list. Here are the three fundamental things that make a…
What makes a high-end website? 3 features to emulate
In today’s competitive market, many businesses are shifting online to accommodate the trend of engaging in digital transactions. Different online mediums, such as WordPress and social media platforms, have made it easier for traditional businesses to make the shift. However, that has led to the creation of a considerable amount of substandard and ineffective websites.…
5 crucial elements of an effective website – what you need to know!
Launching a website is not enough—you need to have a site that speaks your brand and reflects your business well. Your site acts as your store in the online world. When a customer enters your store, you should be able to get their attention and encourage them to try your products and buy. What you…