The Key to Attracting and Retaining Attention With Web Design
With more than 2 billion websites on the internet—all of which are vying for consumers’ attention—the brands and web designers working on these need to continually find new ways to attract and retain their audience’s attention. As internet users themselves, web designers understand that the daily barrage of content on the internet can be fatigue-inducing…
Web Design: Exploring the Application of Colour Theory
How much does colour really matter when it comes to what we see on our screens? If you aren’t a branding expert yourself, it might be surprising to know that the colours you choose do much more than act as a pretty palette to go with your brand. The ability of colours to attract or…
Custom Web Design or Template Website: What to Choose
When starting a website, you have two options. You can choose to work with a web designer to create a website that speaks your brand, or choose a free template online to tweak and make yours. In this article, we will tell you the difference between a custom website and a pre-designed template. Which among…
3 Big Reasons to NOT Do Website Design on Your Own
Almost every leading web-hosting platform today provides a DIY builder—often dubbing it as a quick and easy way to build and design a website. These offers can be enticing to owners of businesses of different sizes and across various industries. Well, what’s there to not like, right? These tools and plug-and-play templates enable virtually anyone…
Your Comprehensive Guide to Effective Minimalist Web Design
As you may be looking to refresh your current web design, you may be considering going minimalist. This is because it is one of the most recognisable and viable trends online. Minimalism has crossed so many industries at this point, starting with interior design and recently becoming a lifestyle choice. But when it comes to…
3 Tips When Using Email Nurturing to Improve Conversion Rates – Our Guide
One way to direct customers to your website is through email nurturing. It’s a digital marketing method that focuses on your target audience, sending them emails to get them to take an interest in your brand and eventually make a purchase. By sending emails containing relevant information improves your business’ brand awareness, your connection with…
Integrating Colour Theory Into Your Web Design
Everything that appeals to the human eye has colour. Each shade and hue evokes a certain feeling or memory that either draws us closer to the colour or causes us to instinctively turn away. In fact, many of us associate colours with certain psychological aspects, while other colours are cultivated by the things we experience…